Firstly, let me tell you a little about Yatharth Marketing Solutions. Yatharth Marketing Solutions was founded in 2014 by Mihir Shah – India’s Top Rated Sales Trainer. The company was founded to overcome the growing troubles in the Sales World. 

Mihir Shah used his immense sales experience in Sales Training and started his own Sales Training Company. He used a USP of giving a customized product-based Sales Training

This Sales technique of Mihir Shah has helped a large number of corporate companies to achieve their Sales Goals with ease. 

Who is Wellcon Animal Health Private Limited?

Wellcon Animal Health is an innovative research-based company determined to provide animal health products for poultry, pets & aquaculture animals.

They believe in Quality products over quantity products. With an experience of over 10 years as veterinary specialists, they have a goal of Singular focus on animal health to bring quality products & services to their customers and a commitment to the wellness of animal kind. 

They see themselves as the best researchers to give solutions to the wellness of animal health. Being so experienced they still required Yatharth Marketing Solutions Sales training program. 

What was the need for Sales Training?

There has to be some issue in the services for Wellcon Animal Health to take the Sales Training of YMS. So as it comes forward, the issue was the lack of team spirit and Sales leadership problems. 

This is why the Sales Training was held only for the senior level Authorities of Wellcon Animal Health. 

Another issue that they were facing was that only the legacy products were being pushed and the newly generated products were being sidelined. 

This was causing a dip in Sales and the higher authorities had not even thought of what the company’s actual potential was. 

The other problem being that the leaders of the company had never received Sales training before. So when they started facing problems they did not know, how to tackle their problems.  

What Impact will the Sales Training have on the Sales team?

So the very first thing that YMS did in their sales training was, they had some sales leadership activities. These sales leadership activities were to improve the mentality of the leaders. Mihir Shah believes that the team’s success lies in the hands of the leader and so the leader has to be clear-minded.

YMS conducted their two day Sales training program which was packed with Powerpoint presentations, Activities, case studies, etc. The Sales Training happened in Agra, Uttar Pradesh. 

The impact that the Sales training had on the Wellcon Animal Health team was extraordinary. Within two days of the Sales Training, the second line employees of the Company were given an opportunity to promote the products. 

Secondly, there was a drastic change in the leadership style of the company. The third change was that they had decided that from that day onwards, they would promote only one legacy product and two new products. 

The final impact that the Sales Training had on the company was that the leaders had increased their Sales goal by 30%. The Sales training made them realize that their potential was much higher than they thought.

How did the Company’s leaders respond to Sales Training?

According to Mihir Shah, the first day of Sales training made him feel judged by the Leaders of Wellcon Animal Health. 

Since all the leaders were much older compared to Mihir Shah, they were not too sure about the Sales Training. Nevertheless, Mihir Shah is not someone who gets affected by these judgments.

The next day the sales training was to start at 10 a.m. but the first day’s sales training was so good that everyone was ready by 8 a.m. 

By the end of the second day of Sales Training, the staff of Wellcon Animal Health was highly motivated. They were also very satisfied with the Sales Training they received. 

In terms of Mihir Shah, the staff spent more than an hour taking pictures with him and many of them even took some personal advice for Sales. 


So, all in all, it was a successful Sales training for Mihir Shah and his team. The Sales training did inspire the leaders of Wellcon Animal Health and it has shown a positive result in terms of team unity. 

Other than that Wellcon Animal Health is looking forward to receiving many more Sales Training programs in the future by Yatharth Marketing Solutions. 

Mihir Shah is CEO and Founder of Yatharth Marketing Solution, the group specialized in offering personalized sales training programs to corporates worldwide. He is able to draw several years of experience imparting to management, sales, and corporate training serving wide industries. Mihir has assisted companies to grow incomes and enhance customer satisfaction score as well as assisting managers, leaders, and directors enhance the performance of their team with training.