Generating leads is a key part of any company. Without business leads, it is not possible to run the business successfully. There is a simple funda when it comes to leads. If we consider the technical terms, every businessman has two types of market  fields to expand:

  1. Domestic Market
  2. International Market

As we know many entrepreneurs are running their business based on the International market but face failure in their business. Ever wonder why?

Nowadays, the market is very demanding. The major reason behind is that businesses and entrepreneurs are not able to generate leads for the domestic market. If you are a startup business try to focus on the domestic market for some years. Because of the domestic market, you may get to learn new things which help you in the future to make your business successful. Since today people are focusing on international market more, let me share you some ways to get success in the domestic market and generate leads with quality.

Recognize Your Ideal Clients

In a domestic market, there is a huge demand for IT services. You need to find out your ideal clients and provide the proper solutions to their problems by using your goods, products, and services. Face to face meeting on a daily basis may help you solve your problems. Once you have strong hands-on domestic clients, go to the international market.

Recognize Market Needs

Let’s think about the present market situation. The market is the greatest place for generating leads. To generate leads, recognize your present market. Think which industry is best for your business. Which industry looking for your services and goods. For example, If you are in the IT industry, need to know you how B2B industry help you to close deals. To generate business leads, market identification is one of the most important things.

Schedule Face to Face Meetings

With domestic clients, you can easily schedule face to face meeting and also explain your services easily with your clients. Face to face meeting helps you to increase your confidence level. Questioning and answering techniques work at a professional level. Face to face meeting is for learning many things which may help you to do business in the international market after some years of experience in the industry.

Take Follow-ups

Domestic market people need a follow up to close the deals. Without taking follow-ups they are not going to judge your skills or expertise. They need follow-ups, need one more face to face meeting, need a clear explanation. These all phases help you to close your deals easily in a domestic market.

Growing your Business with Existing Clients

Existing clients based company helps you to generate more business leads. If you provide great services to your existing clients, they obversely give you more reference for these friends and professional groups looking for goods and services. References are the biggest way to generate leads in a domestic market.

Take Advice from a Business Coach

To generate business in a domestic market, you need a coach who helps you and inspires you for generating new business leads. In your city, you may have many sales training programs which help you to learn many business and entrepreneurs skills. Also, you can take advice from your business coach to generate leads from a domestic market.


The domestic market is the best marketplace. But to start your business in an international market, first, you need to understand your domestic market and grow your business with the domestic market. In case you have any query, feel free to contact us for further assistance.


Mihir Shah is CEO and Founder of Yatharth Marketing Solution, the group specialized in offering personalized sales training programs to corporates worldwide. He is able to draw several years of experience imparting to management, sales, and corporate training serving wide industries. Mihir has assisted companies to grow incomes and enhance customer satisfaction score as well as assisting managers, leaders, and directors enhance the performance of their team with training.

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